Tag Archives | Marketing Advice

Milestone Marketing Part 5: Get The Word Out

Creating a Milestone Marketing Newsletter A Milestone Marketing campaign is also a great opportunity to generate some publicity for your company. And a newsletter is an easy, inexpensive way to share the news and gain goodwill from your customers and vendors. Write up a newsletter with a table of contents that includes the reason why […]

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Milestone Marketing Part 3: Make the best out of it

On the last installment of the Milestone Marketing Series, we provided ideas on how to use anniversaries to engage customers. On this week’s blog post, we will help you make the best out of it. A One-Two Marketing Punch: Combine an Anniversary and Sale Event Turn your Anniversary or milestone achievement into a sales-driven event […]

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2 Ways to Motivate Customers to Buy

Many of your prospects may have good intentions to buy your product or service, but they just have not completed the process. There are a number of reasons that people remain stuck in the thinking or evaluation stage – from skeptic to procrastinator. There are, however, a few tips that can motivate customers to buy. Limited Time Offer A limited time offer is […]

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2 Things that Change Hope into a Marketing Plan

Marketing without a plan is worse than not marketing at all. Your marketing efforts should be the result of thoughtful strategic planning and execution. Without a clear plan, you will not get the  results that you desire. So why do so many smart people rely on hope for marketing success? It’s true that marketing is not an exact science, but it is also […]

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